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    Do you sell something that’s difficult to sell? Do you want to be famous for what you do? Do you want to start a movement, or get into a community? Do you want to give the talk of your life?

    You need to stand out. You need to be different.

    TREACL is very different. TREACL doesn’t conform to the same old ways of selling and marketing. Those old ways don’t work any more. Direct mail is junk mail. Email alerts are spam. Events cost a lot and nobody goes. Presentations bore. TREACL has better ways.

    TREACL helps you to make your ideas stick and spread using communication, networking, presentations.

    Read about TREACL’s services.

    About David Chernick

    David is passionate about communication. And he loves helping people instil change and action. He finds better ways to sell and market ideas. And he stops people using old ways that just don’t work.

    David is himself a renowned presenter. He speaks regularly at places like New Scotland Yard, The University of Cambridge, in Westminster, and around the UK, Europe, Asia, and the USA. He also writes on trust and identity. And he has shared his know-how on TV and radio.

    David’s most recent work was at KPMG, the Big Four professional services firm. He chairs PREFIT, a professional body. He is on the judging panel of The Security Excellence Awards. And he helped found SAFER, a fraud action group.

    David has been creating presentations, networks, and communications for the likes of IBM, Gartner, and Reed for twenty years.

    See what others say.

Sales and marketing to make your ideas
stick and spread.

  • Services
  • Praise
  • Links
    • How I think I Got 64 LinkedIn Recommendations In 2 Steps
    • Are We Stereotyping Our Children On Facebook?
    • 10 Actions To Make Your Conference Exhibition Stand Stand Out
    • Exposing Invisible Children and the Kony 2012 viral video
    • R.I.M. Can we live without mobile devices?
    • 24 Faces of a Presentation Audience
    • How to write short emails [EOM] (pass it on)
    • Tweep Cloud – Types of Twitter Users
    • How’ll big names cope without privacy on Twitter?
    • My passport to ευδαιμονία (happiness+) – a TED Talk
    • The TRICK or TREACL of getting to present
    • Two ways to give corporate gifts and cards
    • Enough with the ‘engage’, already!
    • The 7-step short cut to starting a network
    • What makes business communication go wrong?

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